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A donor report is the payoff of everything upstream: your approved metrics, verified photos, and project story assembled into a beautiful public page, with a narrative written by Mirage’s AI. Generation takes seconds; the credibility took you weeks of field work, which is exactly the point.

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Generate a report

1

Start from the project

On the project page, choose Generate donor report.
2

Choose the scope

Decide what data feeds the report:
  • All approved reports (default) or a custom selection of specific field reports.
  • Approved contributions only (recommended for donor-facing use) or all contributions including pending ones.
  • Live update (the page re-aggregates current data every time it’s viewed) or a frozen snapshot fixed at generation time.
3

Personalize for a donor (optional)

Link the report to a donor profile and the AI writes with their stated priorities in mind: a health-focused donor sees the health outcomes leading the story. See Managing donors.
4

Generate

Mirage aggregates the in-scope metrics, gathers consented photos with their AI captions, and writes the narrative. The finished report appears in the project’s donor report list, ready to share.

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What the AI writes

Each generated report includes:
  • Hero summary: the opening narrative (“Because of partners like you, 200 children now have clean water”).
  • Highlight detail: the most compelling metric story, told in a sentence or two.
  • Community highlights: a grid of key stories and figures.
  • Impact funnel: a staged progression where it fits the data (enrolled → attending → graduated).
  • Call to action: headline, body, and button copy inviting the donor’s next step.
Everything the AI writes is grounded in your approved data: the metrics, the photo summaries, and your project description. If you set a custom AI guidance prompt on the project, it shapes the tone and framing here too.

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Live vs. frozen

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Regenerating

Donor reports are cheap to make. As new reports are approved, generate a fresh one rather than waiting for a “perfect” moment. Each generation captures the report count, contribution stats, and revisit history as of that moment, and your project keeps the full history of generated reports.
A donor report never includes rejected contributions, media without face permission, or media marked internal-only, regardless of scope settings.